WooCommerce tracking engineered for accurate revenue attribution.
Order dataLayer, server hooks, Conversions API and refund sync, built directly into your WooCommerce stack without bloated third-party plugins.
Everything you get with WooCommerce Tracking.
A complete, senior-led engagement, no juniors, no upsells, no surprise scope.
Order DataLayer
purchase, add_to_cart, view_item and checkout step events fired with full Enhanced Ecommerce payload.
Server-Side Order Hooks
WooCommerce hooks routed to GTM Server for CAPI and Enhanced Conversions.
Refund & Cancellation Sync
Order status changes synced back to ad platforms for accurate net revenue.
Subscription Support
WooCommerce Subscriptions: trial, renewal, cancellation, win-back events covered.
Performance Hardening
We replace 3, 5 tracking plugins with a single hand-coded layer, saving 200kb+ JS.
QA & Documentation
End-to-end testing across devices and browsers. Full handoff documentation.
A clear 30-day path from kickoff to live.
Plugin inventory, dataLayer audit, page weight scoring.
Custom plugin or theme integration, server hooks wired, GTM rebuilt.
Order, refund, subscription event QA across devices.
Documentation, monitoring, 30-day support.
Common questions about WooCommerce Tracking.
Do you build a custom plugin?+
When justified, yes. Otherwise we integrate cleanly into your theme or child theme.
What about page builders (Elementor, Divi)?+
Supported. We engineer around them without performance penalty.
Subscriptions?+
Full WooCommerce Subscriptions support including renewals, trials and cancellations.
Field notes on woocommerce tracking.
Ready to ship WooCommerce Tracking done right?
Book a 45 minute strategy call. We will pressure test your current setup and tell you exactly what we would do, even if you don't end up working with us.